Augmented Reality Helps Consumers Find Local Shops
Certain consumer services have been around for many years, and yet manage to evolve with the times and stay current.
The Yellow Pages is one such service. When it began almost 50 years ago, it was a book that consumers could use to find local businesses. As the internet boom took off, Yell.com became popular, and as mobile internet grew, an iPhone app was launched.
And now Yell has upgraded their iPhone application to include Augmented Reality, providing the most up to date way for people to find their local businesses.